Lay it Out Events, in partnership with the Downtown Bend Business Association, have come up with some exciting new ways for Downtown businesses to take advantage of the upcoming 2020 event season. This year, Lay it Out Events is offering a bundle of promotional opportunities for Downtown retailers to maximize foot traffic and sales during festivals. The opportunities cost you nothing more than your time, energy, and willingness to participate. Below is a list of items that Lay it Out Events is launching to make summer fantastic!
New Festival App
This new app will place retailer discounts in front of festival goers. Discounts, special items, or timely announcements are all possible for your business. Let Lay it Out Events know what you have planned!
Limited to a select number of retailers each festival, the scavenger hunt feature on the app is designed to be a family-friendly way for event attendees to move between festival vendors and downtown retailers. Each retail stop has a prize (provided by LIOE) that allows scavenger participants to weave their way through and into your store in search for scavenger greatness.
Sidewalk Sale Promotion
Each printed guide to the festival will have a space dedicated to information about promotionals and interesting aspects to your business. This Guide is distributed in 15,000 copies of the Source Weekly one week prior to the event with extended distribution at the event.
After Festival Activity Promotion (Downtown Lit!)
When the festival ends the fun is just starting for many downtown businesses. If you are a business that stays open past the festival conclusion, take the opportunity to be mentioned as part of Lay it Out Events' new 'Downtown Lit' promotion. Participating businesses will be mentioned int he guide and on the music stage as an exciting place for after festival entertainment. Space is limited. This promotional opportunity will have stage mentions, social media, print advertising and poster support.
Art of Song Workshops
Lay it Out Events is interested in partnering with several local businesses to launch a new aspect to the Bend Summer Festival. We are looking for businesses willing to have a local singer-songwriter in their location for one hour performances throughout the day. We will be promotion this series on stages, and with an independent marketing campaign. This is another great way to bring the festival inside.