Marketing Opportunities
We organize promotions for groups & visitors coming to Central Oregon in order to encourage them to come downtown.
If you’d like to be a part of any promotion & get MORE customers in your business,
click below to sign-up.
SIGN-UP
Current Promotions include
Welcome the Brandywine Valley Pennsylvania Ski Club
January 29-February 3
Capture these visitors in your business! A FREE promotion
January 27th is the deadline to get involved!!!
Who is this?
The Brandywine Valley Ski Club will be coming to ski Bachelor and enjoy Central Oregon January 29-February 3. The club of 24 members will be staying in Sunriver, but will be making regular trips to Downtown Bend to shop and dine. The demographic is 35-65 and affluent.
What are we doing?
The Downtown Bend Business Association, in collaboration with the ski club and Mt. Bachelor is organizing promotions to welcome the club & encourage them to shop & dine during time off from the mountain.
The DBBA will be giving the group maps, a listing of businesses offering specials, tours of downtown and more! We have found this type of promotion to be VERY successful in making groups feel welcome and encourage repeat visits. We want participants to tell their friends how great and welcoming Bend was during their stay!
How can I get involved?
- place a welcome signage in storefront windows (provided by DBBA)
- offer special discounts to participants who “flash their pass”
What do I get?
Businesses that agree to participate will receive the following benefits:
- Special access to an affluent ski club demographic who are ready to spend
- Listing on DowntownBend.org (will add to your business’ internet search value)
- Gratitude of the visitors that our guest in our City
January 27th is the deadline to get involved!!!
Contact the Downtown Bend Business Association 541-788-3628
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January 2012
The Rotary Club of Greater Bend is organizing a Bend Beer Crawl called Pints for Polio. It will be held 2pm – 6pm on Saturday, March 10, 2012.
Bend Beer Crawlers will register online in advance for $25 or at the door for $30. On the day of the event they will check in and receive a commemorative mug, goody bag, map to the participating pubs, and entry into a drawing for fun prizes. Crawlers will walk around downtown Bend sampling craft beer at a variety of pubs. We expect 200 – 300 participants. Most are not likely to visit every pub, so each establishment might see 100 Crawlers throughout the afternoon.
Pints for Polio will be promoted on local radio, TV, newspapers, posters, the Pints for Polio Website http://www.greaterbendrotary.org/PintsForPolio.cfm, and Facebook. There are over 300 Rotarians in Central Oregon. A small portion of the Rotarians and their guests could easily give us the number of participants that we are expecting. Several media sponsors have expressed interest in promoting Pints for Polio.
Each pub will be asked to provide six ounce tastes of two different craft beers, preferably poured into the commemorative mugs. Each pub will also be asked to donate something for the drawing, like a free dinner for two. This will help increase publicity for each pub.
Participating pubs will receive promotion through all of the media outlets mentioned above. In addition to two free 6 ounce beer tastes, Crawlers are likely to purchase additional beverages, food, and merchandize. Each pub will also have new people exposed to their establishments, who could become future customers. Pubs will also be given the opportunity to provide promotional material for the goody bag. We recommend discount coupons that encourage Pints for Polio participants to return at a future date.
The goal of Pints for Polio is to increase awareness in the community of the dangers of Polio and raise funds for Rotary’s End Polio Now campaign to eradicate Polio and wipe out this disease that paralyses and kills children.
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Past Promotions
2011-Fall
Support the Arts-Show to feature Downtown Bend
deadline to sign-up October 16th
Show Title: BONDING::WALLS
Exhibit Dates: December 2, ’11–March 30, ’12
Theme: Bend’s downtown inspires community
Exhibit: Artists will be assigned segments of downtown to artistically interpret. Each artists work will exhibit in an order that re-creates Bond and Wall streets inside Bend City Hall. An Artist’s Statement will be posted under the artwork which will include the names of the businesses/buildings in the artwork.
Promotional Program: Each First Friday, visitors to Bend City Hall can pick-up a game card. The card will feature monthly participating Downtown businesses. The visitor must go to the participating business and get their card stamped. Once they get their card stamped by each business, they come back to City Hall by 8 pm, where their card is entered into a raffle drawing and drawn for gifts cards [in denominations of $25 to $100] from the monthly highlighted businesses. Businesses can participate in the Promotional Program without being a sponsor. If they’d like the benefits of sponsorship we offer:
Sponsorship Opportunities: Working with the non-profit arm of the City, the Celebrate Bend Foundation, a 501(c)(3), the ABC Commission raises funds to put on it’s events. The ABC Commission has created an affordable sponsorship program that works like this:
For $300 per 4-month show, a Sponsor will have their name and/or logo on:
1] Posters at City Hall
2] Print and promotional materials [i.e., Artist price list, flyers, ads]
3] ABC Commission Facebook Page
4] A/V presentations
5] Any print opportunity available
Sponsorship also includes verbal acknowledgement at events such as “Meet the Artists”, Opening Night Reception, First Friday Receptions and any presentation opportunity available.
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True North Magazine Marketing Opportunity
Gain exposure with True North’s first ever Special Edition. The annual Holiday Handbook and Central Oregon Gift Giving Guide!
Out Mid – November!
True North is proud to announce the publication of our first annual Special Edition Holiday Handbook and Gift Giving Guide. Central Oregon is a magical place to live year round and this is especially true during the holiday season. This year True North is creating an additional issue for November and December. This detailed guide will focus on gifts found locally for everyone on your list and within a variety of budgets.This special issue will hit the stands the first two weeks of November. It will have the same professional design of our bi-monthly publication yet designed specifically as a Local Holiday Handbook/Guide for both local and visiting families.
We are distributing 8,000 issues strategically throughout Central Oregon. This issue will hit the stands right as we move into the holiday shopping season. Perfect placement and timing will ensure successful delivery of campaign messages directly to Central Oregon women, parents and families.
The Special Edition Holiday Handbook & Gift Giving Guide will include:
· A listing of all of the holiday events in Central Oregon
· Local gift ideas for the whole family
· Holiday Recipes & Gift Making Ideas
It is a one of a kind publication and I am confident your business will benefit greatly!
Oct 15th Deadline for Ad Space Reservations!Contact Kristin for more info. Kristin@truenorthparenting.com
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Day of the Dead Cyclocross
October 28-30th
- Over 1,000 cyclists come to town. Help draw them downtown! We are hosting a “flash your pass” promotion. Just hang the sign in your window if you want to offer something special to this group over the weekend. Contact us if you want a poster or more information. downtownbend@gmail.com, 541-788-3628.
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Bend Film-Filmmakers Promotion
October 6-9
deadline to sign-up-September 30
BendFilm is expecting approximately 60 filmmakers from across the US to arrive in Bend for the 8th annual festival. As a gesture of our appreciation for their commitment and dedication, BendFilm will provide each filmmaker with a swag bag. We would like to give you an opportunity to contribute something to it. Donate a gift card or special coupon. Or, maybe you see this as a marketing opportunity and would therefore like to include promotional materials with a link to your website? The sky is the limit! Please Donate.
If you are interested in taking advantage of this opportunity and donating 60 small items to be included in each of our swag bags, please deliver your gifts to the BendFilm office, located at 2748 NW Crossing, Suite 130, no later than September30th. BendFilm is open Monday through Friday from 11a-3p; for more information, please contact us at 541.388.3378 or erica@bendfilm.org.
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2011-Summer
Trout Unlimited
September 15-18
deadline to sign-up-September 12
- 200+ people come to Central Oregon for National Conference for nonprofit fishery advocate organization. We are organizing flash your pass promotions at shops and restaurants to get them to linger downtown and support our businesses.
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Downtown Bend Restaurants Promotional Opportunity
Housing Conference Downtown-Capture these customers in your place!
September 12th
What is this?
This is a conference for NW Housing professionals being held at the Riverhouse. There will be about 60 people at the conference. They range in ages from 35 to 55, are highly educated professionals, and many will be accompanied by their spouses.
When?
The conference will have a downtown meeting that will let out @ 6:30 pm on Monday, September 12th.
What’s in it for me?
We want to get these people into your restaurant. In working with the conference, we are pushing the attendees into select restaurants that want the Monday night business.
What do I have to do?
In order to participate, each participating restaurant will need to offer some type of special for conference attendees. Sign up now! We are only recommending five restaurants.
Please respond ASAP to chuck@downtownbend.org if you are interested or call 541-788-3628 with further questions.
*SEPTEMBER 9 update-Thanks from Downtown Bend to the restaurants that stepped up so quickly: 900 Wall, Amalia’s, Joolz, Pine Tavern and Typhoon!
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Yogis Unite
September 10
deadline to sign-up-late August
- 300+ people gather in Drake Park to do yoga! We are organizing flash your pass promotions at shops and restaurants to get them to linger downtown and support our businesses.
*SEPTEMBER 9 update-Thanks from Downtown Bend to the more than 20 businesses that offers specials for these event participants.
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Restaurants Promotional Opportunity
deadline-FIRST FIVE RESTAURANTS TO SIGN-UP
Get involved in the USA Cycling Masters Road National Championships September 2nd
What is this?
Affluent group of 800+ cyclists ages 30-65 and their families.
When?
The Downtown Bend portion of the Championship will be a criterium bike race (like the Cascade Cycling Classic) held on September 2nd.
What’s in it for me?
The event wants to support local restaurants directing racers, crews, organizers and spectators into your business. In order to help drive those customers in, your logo will be featured on the video leaderboard, on the event website within Visit Bend and your business will announced a minimum of 10 times during the race as a supporter.
What do I have to do?
Sponsor one of the five races throughout the afternoon by contributing nine complimentary entrée only vouchers for race officials to be used throughout the week.
Please respond ASAP to Kevney@visitbend.com if you are interested or call 541-382-8048 with further questions.
*August 19 update-Thanks from Downtown Bend to the restaurants that stepped up so quickly-5 fusion, 900 Wall, Zydeco, Common Table and Bend Burger Company!
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Reach customers coming up from Portland!
deadline to sign up August 17th
The October issue of Portland Monthly is all about Fall Getaways. Since Central Oregon is perfect place for a Fall Getaway, we have put together a special ad/advertorial section devoted to it. The combination of copy, photos and ads will provide our active readers with a terrific resource they can keep and refer back to all year. Because Central Oregon draws more visitors from Portland than anywhere else and Portland Monthly readers love travel and the outdoors, this section is the perfect advertising opportunity for Bend businesses.
There are a variety of ad sizes, something for every budget. The Central Oregon section will appear in print in the October issue of Portland Monthly and also on the web in its own “micro-site” – accessible from www.portlandmonthlymag.com.
If you’re interested, email Carol Hershey at chershey@sagacitymedia.com or give her a call at 503-222-5144 x104. Thanks!
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Pac Am Golf Tournament
August 29-September 2
deadline to sign-up-August 1st
Thousands of people come to Central Oregon. Restaurants can sign-up to be part of the dine-around.
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Sidewalk Sale
July 28-31
deadline to sign-up July 25th
Dozens of shops roll out merchandise to the sidewalk to clear it out. Participating businesses will be listing in the very active marketing campaign to back this event.
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2010-Fall
Deschutes Menus Magazine:
OVERVIEW
BEND & CENTRAL OREGON‘S GUIDE TO DINING & ENTERTAINMENT
Printed bi-annually, DESCHUTES MENUS will be an upscale restaurant dining guide comprised of menus and carefully designed to serve the visitors and locals in Bend and Sunriver. DESCHUTES MENUS promotes the very best that Bend/Sunriver has to offer, whether in dining, entertainment or select non-food goods or services. It is easy to use, and a complimentary issue may be obtained at many convenient locations. It includes restaurant menus with prices listed; an easy to read map guide; entertainment information; and a breakdown of types of cuisine, specialties, locations, credit card acceptance, reservation requirements, and cocktail availability.
DISTRIBUTION
DESCHUTES MENUS is a complimentary publication and is distributed in Bend, Sunriver and Sisters via Airport Information and Arrival & Departure areas, Condominiums, Resort Hotels, Travel Desks, Activity Desks, Vacation Rentals, Restaurants, Shopping Centers, and Destination Management Companies.
Per Year: 120,000 Per Issue: 60,000 Average monthly: 10,000 Average Weekly: 2,500 Average Annual Readership is 500,000 Fall/Winter 2010/2011 Issue Date: November 2010 through April 2011 Space & Materials Deadline-September 15, 2010/ Camera Ready-September 30, 2010
WEBSITE
DECHUTES MENU‘s will have a website linked with the MENU Magazine website. This is a complimentary feature and will be updated bi-annually. The website will include the full magazine for viewing on-line, Chef‘s Stories and a complete listing of all restaurants that advertise in the magazine with links to their websites. We are looking into an iPhone App.
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The Best of Bend
Affluent Advertising is a local Bend business that publishes the Best of Bend. We produce an upscale, glossy, large format, postcard mailing that is printed on recycled paper. We mail to the top 15,000 most expensive homes in Deschutes, Crook & Jefferson counties.
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2010-Spring
Visit Bend, our tourism promotion agency for Bend is offering space in their new Guide
Get a Spot in Visit Bend’s 2010-2011 Bend Visitor Guide
100,000 visitor guides will be hot of the press at the end of summer 2010. Secure your Bend Visitor Guide advertising starting at $195.
If you support what Visit Bend is doing in the tourism community, then show your support by buying an ad.
The deadline to advertise is April 1, 2010.
>> Download the Media Kit & Order Form Here
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The Bulletin is offering a unique marketing opportunity that allows businesses to trade goods to be sold auction. The proceeds will be returned in the form of advertising space for businesses. The deadline is fast approaching.
Read about the Bid n’ Buy Advertising Program
and the Bid n’ Buy Auction.